People keep asking me which is better – WordPress or static HTML websites. The answer is…
Helpful right? Anyways, I thought I’d do a bit of a comparison of the two and hopefully shed some light that will help you decide what is best for you!
Let’s back up for a moment – what is WordPress?
WordPress originally started as a way to host an online blog/journal. Today, however, WordPress is one of the most widely used web frameworks and powers around 30% of all websites on the internet! It’s considered a “CMS” aka “Content Management System”. WordPress essentially is a user-friendly interface where you can make minor edits and post articles without having to worry about the code behind it. WordPress stores your information in databases vs. an html website which stores your information in a file (for example, index.html).
Six Reasons To Choose Wordpress
- If you want a website where information will change periodically (or even regularly, like a blog)
- If code makes your head spin
- If bookmarking a login page sounds like an awesome way to access your admin panel
- If you want dynamic features – contact forms, Google forms, email subscribe, e-Commerce shop, a BLOG, photo galleries, etc.
- If you’ll be updating menus frequently that go on every page
- If you change your mind often about content or features
Six Reasons To Choose a Static (HTML) Website
- If your content basically stays the same all the time and you have no plans to change it
- If you want your website to load a lot faster
- If you don’t need a blog or other dynamic features (see above) – now AND in the future
- If you’re comfortable making edits in an HTML format (or willing to pay someone to do so every time you need a page or image updated)
- No maintenance required – ongoing backups and updates are unneeded
So what do you choose? The bottom line is that if you have content that you are sure you’ll never (or at least not anytime soon) need to change and you don’t foresee needing to add any dynamic features or content, then HTML is probably for you – pay a developer to code your website one time, back it up somewhere safe, and then forget about it.
But, if you want to make ongoing changes, post articles or blog posts, add features, and so forth, WordPress is probably the best choice for you. In this case, you can try to DIY it (more on this below) or pay a developer to design your website for you. As time goes on, you can then make edits and uploads yourself (or pay someone else to do it, if you really don’t want to touch it). A good developer (coughNorthandMorellocough) will show you how to make changes to your content, while leaving the code alone.
DIY vs. Developer
So we all know someone who “knows how to do websites”. Or maybe you even think you can go it alone! I mean, it’s cheaper right?! There’s nothing wrong with saving some change. In fact, we encourage it! But here are just a few questions you definitely need to ask if you’re choosing not to hire a professional:
Do you know how to evaluate themes and plugins for quality code?
Are you aware of which themes and plugins work well together and what will crash and burn everything to the ground?
Do you know how to perform SEO on a WordPress website to improve search engine rankings?
If the theme isn’t perfect (and none of them are), do you know how to properly customize it using CSS/PHP/HTML?
If something breaks, do you know how to fix it?
Do you know how to properly backup your database and files and restore it if Something Bad happens?
Do you know how to link things like Google Analytics, Google Forms, Contact Forms, eCommerce, payment gateways, SSL certificates?
Do you know how to improve your website speed through caching and minify-ing code?
Oftentimes WordPress gets seen as an easy answer to DIY. Unfortunately, your website is one of the most important pieces of your brand image and it’s NOT something you should skimp on. Yes, you can DIY. But then again, you can also DIY your own clothes, but I guarantee that 9 times out of 10 it’s not going to look awesome or fit exactly right (we’ve all seen Pinterest fails like the above, right?). Web design is one of those things that deserves a professional. It doesn’t have to break the bank, but it’s definitely worth the investment – whether you choose WordPress or HTML!
Know what you want?
(Or maybe you’re still feeling confused. That’s ok, we can help!) We love to code both WordPress and HTML websites. So no matter what you’re looking for, we’re here to launch your website into greatness! (Yikes, how cheesy does that sound?!) Contact us if you’d like to chat more!
tl;dr (that’s “too long, didn’t read” for all you lazy folks)
WordPress is for you if you want dynamic content and ongoing changes, uploads and blogging. HTML is for you if you don’t need to change your content ever and don’t mind getting your hands dirty in code (or paying for help). Also, DIY is a bad idea when it comes to your brand’s web presence. Hire us.